Kevin P. Kane, APR, has held a variety of public relations, media relations, and fundraising positions in the Rochester, N.Y., area since the 1980s. Kevin has worked for nonprofit health education agencies, a regional hospital/health system, and since 2000 has been the Corporate Communications Manager at Excellus BlueCross BlueShield. Since becoming a Public Relations of America (PRSA) member in 1998, Kevin has played an active role in the Society and has held positions at the local and district levels. He is the co-chair of this year’s PRSA Northeast District Conference and has held a variety of district and chapter leadership positions.